A complete three part framework for building a one-of-a-kind brand and marketing plan. You can return to this framework for years to come — every time you add a product, expand your services, or update your look and messaging.

Stay heartfelt and on-brand in a glance. Compile all the information from the Journey Framework into a single page Brand Map. Easily communicate who you are, both when you hire (an employee or freelancer) and as you implement your marketing plan.

Even the perfect brand story is useless if you don’t have a plan for communicating it. You need actionable steps and that’s why we include a bonus Part 3 devoted to building your own marketing plan. This plan helps you know both what you need to do and in what order it needs done. Tackle this at your own pace after finishing your brand strategy workshop.